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What Sustainable Management Means for the Wagashi Industry
Wagashi is a food culture that symbolizes Japan's traditional culture.
However, today's wagashi industry is facing a major turning point. Supply instability of raw materials due to climate change, rising ethical awareness among consumers, and tighter international environmental regulations: to address these challenges, the shift to sustainable management has become an urgent priority.
The raw materials for wagashi are all natural, such as sugar, rice flour, and adzuki beans, and wagashi are also delicate works of art that express the beauty of Japan's four seasons and its appreciation of nature. To pass this tradition on to the next generation, it is essential to design a sustainable process from production to consumption while maintaining a balance among the environment, society, and the economy.
Why Sourcing Domestic Ingredients Contributes to the SDGs
Local production for local consumption is the first step toward achieving the SDGs in wagashi manufacturing.
Shortening transport distances not only reduces energy consumption and CO₂ emissions but also revitalizes the local economy and promotes employment. In particular, using domestic soybeans is an important initiative that also helps address the national challenge of improving Japan's food self-sufficiency rate.
At Minoyo, we roast domestic soybeans in-house and adjust the particle size and roasting level to provide quality suited to each application. Because we operate a soybean-dedicated factory, the absence of cross-contamination is a key strength, and we supply safe, high-quality raw materials stably under a hygiene management system certified to FSSC 22000 and ISO 22000.

The Value Created by Collaboration with Local Agriculture
Utilizing off-grade products is an effective way to reduce food loss and support producers at the same time. Blemished items or produce that is too large to meet standards face the problem of being unshippable despite having no quality issues.
By using these as processed products, it becomes possible to increase producers' income and make effective use of resources. When a wholesaler plays the role of connecting farmers and confectionery shops, it enables local production for local consumption, and because the travel distance is short, it also leads to CO₂ reductions during the manufacturing process.
Ensuring Raw Material Traceability
Sustainable ingredient sourcing requires transparency about the place of origin.
By choosing fair trade products and certified raw materials, a company can demonstrate its commitment to valuing producers. Some cacao used as a raw material for chocolate carries the Cocoa Horizons certification, reflecting the growing need to address social issues such as child labor and poverty.
Concrete Measures to Reduce Food Loss
In Japan, approximately 6 million tons of food are lost each year.
This problem is a major source of greenhouse gas emissions, and the entire food industry needs to work on reducing it. In wagashi manufacturing as well, it is important to devise ways to minimize the waste of raw materials.

A Reuse System for Expired Products
Participating in food banks is an initiative that combines social contribution with resource circulation. By delivering products nearing their sell-by date and off-grade items to people in need, you can reduce food waste while contributing to the local community.
Composting expired products is also an effective method. Reusing organic matter as compost reduces waste and contributes to realizing a circular society.
Reducing Waste in the Manufacturing Process
Optimizing the production line is key to minimizing raw material waste. By designing production lines that minimize human contact and separating the rooms for roasting, filling, and packing, you can achieve both measures against foreign matter contamination and greater efficiency.
Thorough hygiene management prevents the occurrence of defective products, which in turn leads to reduced food loss.
Shifting to Environmentally Conscious Packaging
Plastic waste is a major cause of ocean pollution.
In the wagashi industry as well, reviewing packaging materials has become an urgent task. Rather than incinerating plastic containers together with other waste, initiatives are advancing to reuse them as solid fuel and to switch to recycled-material packaging.
Choosing Sustainable Packaging Materials
Paper packaging certified by the FSC is a choice that takes forest conservation into account. It allows you to maintain product quality while reducing environmental impact.
Promoting a paperless approach is also important. By sharing information through internal SDGs newsletters and working on waste separation and plastic reduction, you can raise environmental awareness across the entire company.

Introducing Recyclable Materials
Reusing plastic waste generated in warehouses and elsewhere as solid fuel is a practical example of resource circulation. By using waste as a new energy source, environmental impact can be greatly reduced.
Using renewable energy is another issue worth considering. To curb CO₂ emissions during the manufacturing process, the introduction of clean energy such as solar power is called for.
The Reliability That ISO Certification Brings
Establishing a quality management system is the foundation of sustainable management.
Minoyo's soybean roastery is certified to FSSC 22000 and ISO 22000, and we carry out in-house manufacturing with thorough hygiene management. These international certifications serve as important indicators of the reliability of a food safety management system.
The Benefits of Obtaining Certification
ISO certification not only strengthens the trust of business partners but also contributes to raising quality awareness within the company. As a measure against foreign matter contamination, we design production lines that minimize human contact and separate the rooms for roasting, filling, and packing to achieve thorough hygiene management.
Because it is a soybean-dedicated factory, the absence of cross-contamination is also a major strength. In an era when allergen management is required, this safety directly translates into improved customer satisfaction.
Continuous Improvement Activities
Obtaining certification is not the goal but the starting point for continuous improvement. Through regular internal and external audits, it is important to constantly review the quality management system and keep it aligned with the latest standards.
Thorough employee education is also essential. Establishing an SDGs committee, studying the problems occurring around the world and how they relate to the company, and taking on what can be done, one step at a time—this attitude takes root as part of the corporate culture.
Preserving and Innovating Wagashi Culture
Continuing to innovate while protecting tradition is the mission of the wagashi industry.
Wagashi has a long history dating back to the Nara period and has developed alongside the tea ceremony. Sugar-based wagashi, once reserved for the upper classes, eventually spread to ordinary people and has become a food culture that expresses the Japanese sense of delicacy and sensitivity—an art Japan can be proud of on the world stage.

Passing Techniques on to the Next Generation
Developing talent through technical instruction supports the sustainability of wagashi culture. Technical guidance at local high schools and collaborations on product development help nurture the wagashi artisans of the future.
Developing food-education brands is also important. Children's growing distance from wagashi and anko could contribute to the decline of Japan's traditional culture. By developing a variety of easy-to-eat products to spark interest in wagashi, we can create points of contact with new generations.
Blending with Local Culture
Nurturing the diverse characteristics rooted in local events and customs enriches the diversity of wagashi. As a multi-layered medium that reflects changes in historical background and geographical conditions, wagashi holds the potential to become a starting point for regional understanding and exchange.
Collaborations with the local community, such as package design projects with special-needs schools, lead to learning, experience, and achievement, and help foster independence and social skills.
Toward Realizing Sustainable Confectionery Management
The SDGs are a challenge that small and medium-sized enterprises cannot avoid either.
Behind issues such as global warming, poverty, and child labor lies the economic activity of companies. Unless we reconsider the very nature of economic activity, these problems will keep expanding and could even lead to the destruction of the planet. The SDGs are the goals set to be achieved by 2030 in order to avoid that.
In the wagashi industry as well, there is a need to build a sustainable framework that curbs environmental impact and ensures social fairness across every process, from raw material sourcing to packaging, manufacturing, and waste disposal. The initiatives practiced by companies like Minoyo serve as a model for the entire industry and point the way toward sustainable confectionery management.
As a company with 120 years of history and trust, we can respond flexibly and continuously to a wide range of needs through proposal-based sales that draw on the track record we have built in Kyoto and our connections with wagashi shops nationwide, original product development created with our own factory and roasting techniques, and a system that leverages our nationwide network of wagashi shops.
Realizing sustainable wagashi manufacturing cannot be achieved by one company alone. Only when producers, wholesalers, manufacturers, and consumers work together as one can a truly circular society be realized. Achieving the SDGs through wagashi raw materials is an important step in passing Japan's traditional culture on to the next generation.
If you would like to achieve sustainable management starting from the sourcing of wagashi raw materials, please consultMinoyo. With 120 years of proven experience and the latest quality management system, we support your confectionery business.
📦 Related Minoyo Products
Please feel free to consult us about commercial procurement and sample requests
Minoyo is a specialty store for Kyoto confectionery raw materials based in Kyoto. For the raw materials covered in this article, we offer proposals close to the realities of wagashi production, including commercial procurement, trial samples, and consultation on lots and specifications.
For Minoyo's business and strengths, please see Our Business & Why We Are Chosen . For the actual flow of doing business, see Ordering Process & How to Order; for questions, we have compiled them at Frequently Asked Questions . For individual consultations, please use Contact or material download to get in touch.